...a marketing professional who helps established companies spend their marketing dollars a whole lot smarter. I offer marketing expertise and guidance to increase your sales revenue so that your business thrives.
I challenge you to seriously think about the direction your business is taking and where you are spending your money. Is every dollar you’re spending getting you the results you want? Are you trying to generate new leads/prospects with less marketing dollars?
Do you have processes in place to keep a lead engage all the way through to a closed sale? Do you tap into your database for increased sales revenue?
Do you truly understand who are your best customers, where they live, and where they get their information?
Developing a productive and efficient marketing plan is like building a house. It is a process of steps with the most important step being research and planning.
Research is key.
Research is key before making any decisions on the messaging and where to spend your valuable, limited, marketing dollars. Intelligence will give you tangible data in which to make smarter business decisions. No more guessing! Truly know who your customers are and where they get their information. Read more about my proven process here.
Your dollars will work so much more effectively if the message truly resonates with the target and the marketing efforts are placed, online or offline, in the right, targeted place. Just like building a house, before one actually clears the land, often quite a bit of time is spent on researching and planning. Without a strong plan based on solid information, the house you build will fall, dollars will be wasted and you have to start all over again.
Be focused with every dollar you spend.
With solid information based on facts, then the process starts for developing strategy and tactics for each and every marketing dollar available. It is not about spending more money, but being more focused and having systems in place to track results. With trackable results, you can make intelligent decisions to adjust strategies and tactics as needed.
Marketing must be done daily.
Learn, Plan, Adjust,Track and start the process all over again. Those companies that are stagnant, doing the same thing over and over again, will trail their competiion for sure. Keep the circle constantly going.
Call LB Marketing Services Today 828.687.1456 Helping Businesses Do the Right Kind of Marketing Everyday to Increase Sales!
Enjoy a vibrant, growing, pulsating, healthy business now and well into the future.
I’m Linda Brandt, a marketing expert with over two decades of marketing experience, who brings structure, clarity, effectiveness and efficiency to what is often a chaotic, ineffective environment when it comes to marketing. It’s not about spending more money, but spending your advertising dollars more wisely.
Every dollar must work hard for you to grow your business and LB Marketing Services gets it.
NEWS:
October 22, 2009: Facilitated "Meet the Media" panel with local representatives from TV, newspapers and magazines. Six panelists and over 80 people attended this educational event at the Asheville Chamber of Commerce.
July 2, 2009: Begin my second year as Vice Chair of the Asheville Chamber Small Business & Entrepreneurship 2009-2010 and would like to welcome Mike Willet, BB&T as new Chairman of the Board. www.ashevillechamber.org
March 27, 2009: Speaking at the March 27th Public Relations Association of WNC on "Marketing Smarter With Less". To learn more about PRAWNC go to: www.prawnc.org. View press release about presentation, click here.
Chamber Board Position: Vice Chair of the Asheville Chamber Small Business & Entrepreneurship 2008-2010. It is an honor to be part of such a great chamber and represent small businesses at the executive committee and board of directors meetings. www.ashevillechamber.org
QUOTE OF THE MONTH:
Confidence is the key to success in business and life. Without it, you will continue to second guess your decisions causing you to change your mind frequently. This causes chaos for no decision is given time to have the desired impact.
